People who own Facebook fan pages tend to be quite curious over how their site is doing. They would want to look at the statistics, like how many people would visit their site or what kind of people would visit their site. Luckily for them, there is a Facebook app that lets them do just that. Minilytics is a tool that helps Facebook fan page owners analyze their fan pages, showing you the statistics you need, as well as help you get more fans for your page.
How to get started
Getting started is easy! All you have to do is to log in to Minilytics with your Facebook account. As it is an app for Facebook, you will need to give Minilytics permission to access your account information.
How to use Minilytics
After linking Minilytics to your Facebook account, you can now get four answers to four questions that the app will ask about your Facebook page. The following questions are:
With all the information you can receive from Minilytics’ analysis, you can then work on how to better reach out to fans. Here is how each question can help you:
· The answer for the “best time to post” question can help you see the average number of posts on your page during certain times. You will also know when your fanbase is the most active.
· You can check if you’re getting more fans with your posts under “How Many Fans am I Reaching?”
· The answer for the “best type of post” question will help you determine what your fanbase enjoys the most. Minilytics will calculate which content is the most popular kind out of all the ones posted.
· The “who are my fans” answer will help you get a better understand the kind of fans you are talking to. Use this to your advantage by aiming towards a specific target for your audience.
You can choose to see an in-depth report of how well your site is doing by downloading it at the top of the page. Furthermore, for the off-chance that you have more than one fan page, there is a menu option at the top of the site that drops down and shows you all of the pages you own, easily switching between them.
Final words and thoughts
And that is all you need to know about Minilytics. This is the tool to use for Facebook fan page owners, as it helps you better understand the performance of your fan page, as well as give you the information you need to better connect with your fans. Use the information Minilytics gives you to increase your fan page’s value.
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I'm Louida from Atlanta, Georgia and I'm a mother of two daughters, and a full-time blogger/influencer.
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